This perfume is a shout for eternal freedom, for the blue of the ocean, for the horizon, for the sky, for the fresh breeze that rests on our skin ... A tribute to open and natural spaces, full of life and where there are no rules, diaphanous places, pure and totally sensory.

This fragrance was launched in 2003 by perfumers Carlos Benaim and Christophe Laudamiel. In it, the refined informal elegance that Ralph Lauren exudes is reflected. A lover of the outdoor sports brand, nature and animals, therefore, this is the Polo Blue man, avoiding eccentricities, a lover of the classic, respectful and highly sophisticated.

An elegant man does not need to wear a suit and tie, and that is what Ralph Lauren shows us. On this occasion, elegance is tinged with a casual and informal tone, jeans, a shirt and, above all, Polo Blue.